Aravelle Residences · 30-second ad · Concept
Arrive.
The city at your feet, a pool in the sky: a launch film for sky residences, built before the building.
The brief
A premium tower of 3 and 4 BHK sky residences needs a launch film that sells the life inside before the building is finished.
The idea
Arrive. The film moves from the skyline to a single moment at the window: the city at your feet, the pool in the sky, a family at golden hour.
How we made it
An aerial reveal of the tower and its rooftop infinity pool, a slow push into a light-filled living room, a father and daughter in the pool against the skyline, then dusk with every window lit. Built entirely in the studio, with no site and no shoot.
Deliverables
- 30-second 16:9 film
- 30-second 9:16 vertical
- supers for the 3 & 4 BHK offer
Concept film: made by Sutra Films for an imagined brand, to show what our studio can do. Any resemblance to a real company or product is coincidental.
- Brand
- Aravelle Residences
- Format
- 30-second ad
- Category
- Real estate and home
- Runtime
- 30 s
- Made with
- AI · VFX

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